This program offers the opportunity to collaborate with the Clanin Creative team to create a custom logo and a formal set of brand standards that includes your existing mission statement, vision, and values.

Each Brand Refresh will be held over three weeks and will begin with a worksheet (provided to you) followed by a mood board creation, a discovery call, and input & review of two logo options to choose from. Clanin Creative will provide up to two rounds of revisions on the selected design with the Brand Refresh concluding on Friday of the third week with the delivery of the brand standards and logo files.

• Small businesses in Champaign County, Illinois that started prior to March 11, 2020 are eligible for this program.
• Home based businesses are not eligble for this program.
• You must be registered as a client of the Illinois SBDC at Champaign County EDC to receive these services. If you aren’t already a client, please register here. All information provided is confidential.
• A completed application does not guarantee services. If your application is approved, our team will contact you to discuss project expectations and next steps.
• Participation in this program grants royalty-free right to use the business name and logo, a brief description of the business, and program participation information for marketing and economic development purposes.
• This program is provided at no cost to small businesses thanks to the generosity of the Champaign County Board.
• Questions? Reach out to us at [email protected].

• Independent contractors or freelance workers that do not operate a sole proprietorship;
• a private club or business that limits membership for reasons other than capacity;
• a business that derives at least 33% of its gross annual revenue from legal gambling activities;
• a business engaged in pyramid sales, where a participant’s primary incentive is based on the sales made by an ever-increasing number of participants;
• a business engaged in activities that are prohibited by federal law or applicable law in the jurisdiction where the business is located or conducted. (Included in these activities is the production, servicing, or distribution of otherwise legal products that are to be used in connection with an illegal activity, such as selling drug paraphernalia or operating a motel that knowingly permits illegal prostitution);
• a business principally engaged in teaching, instructing, counseling, or indoctrinating religion or religious beliefs, whether in a religious or secular setting;
• a government-owned business entity (except for businesses owned or controlled by a Native American tribe);
• a business primarily engaged in political or lobbying activities;
• a night club or strip club;
• a pawn shop;
• a liquor store;
• an establishment similar to any enumerated above

• Provide a COVID impact statement.
• State a clear and specific use for the grant program/money.
• Submit an application and requested information, including proper documentation and attestations required by each program.
• Have an active business physically located in Champaign County.
• Employ 100 full-time employees (FTE) or less.
• Be an independently owned and operated for-profit corporation or limited liability corporation, partnership, or sole proprietorship authorized to conduct business in the state of Illinois.
• Be “In Good Standing” with the state of Illinois.
• Be operating legally in accordance with all federal, state, and local laws and regulations, and be current with all city taxes, fees, and licenses.
• Respond to survey requests for information regarding how program funds were utilized and the economic impact on the business

ABOUT Clanin Creative

Clanin Creative is an independent design agency hailing from Champaign, Illinois, dedicated to transforming brands with standout design and compelling storytelling. Their unique approach blends strategic insight with creative skill, delivering tailored solutions that elevate brands and connect with audiences. Learn more by visiting their website.