Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications Attendees will be challenged to evaluate their current eCommerce marketing strategy (or lack thereof), create audience personas, set measurable marketing goals, and then implement these components by developing a marketing plan using a helpful template to guide them along the way. It will also […]
Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications In this course, attendees will learn about some of today’s most valuable marketing channels that should be considered when developing an eCommerce marketing strategy. Participants will audit their digital existence, learn more about their target audience, and develop and implement strategies for successful traffic […]
Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications In this course, attendees will learn the importance of the user experience when shopping online, as well as some helpful “do’s and don’ts” of building out a solid online store. Attendees will leave with the understanding of the difference between various eCommerce platforms, how […]
Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications In this course, attendees will learn how using email marketing is not only helpful, but imperative, for building their eCommerce business including how it works, why segments & tags are important, and ways to keep customers engaged with their business, even if they aren’t […]
Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications In this course, attendees will learn the importance of using social media to build awareness of their online store, and how to use the power of social media to engage and retain customers. In this session, we’ll cover: Choosing the right platform based on […]
Presented by Natalie Kenny Marquez, Owner - Grow Marketing + Communications In this course, attendees will learn the power of customer reviews and how they can be the difference between your business’s success or failure including: Why reviews matter for a small business How to get more reviews How to ask for reviews Responding to […]