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X-WR-CALNAME:Illinois Small Business Development Center at Champaign County EDC
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X-WR-CALDESC:Events for Illinois Small Business Development Center at Champaign County EDC
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DTSTART;TZID=America/Chicago:20240108T130000
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CREATED:20231206T191645Z
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UID:10000040-1704718800-1704722400@cusbdc.org
SUMMARY:Webinar: How to Develop a Marketing Strategy for eCommerce
DESCRIPTION:Presented by Natalie Kenny Marquez\, Owner – Grow Marketing + Communications \nAttendees will be challenged to evaluate their current eCommerce marketing strategy (or lack thereof)\, create audience personas\, set measurable marketing goals\, and then implement these components by developing a marketing plan using a helpful template to guide them along the way. It will also cover the following topics: \n\nEvaluating your current strategy\nCreating personas for your eCommerce marketing efforts\nSetting measurable goals\nDeveloping a marketing plan for an ecommerce business\n\nDate: Monday\, January 8\, 2024\nTime: 1-2 PM \nRegister: https://us02web.zoom.us/webinar/register/WN_rBofbeAsSuS-ChAdATyf_w \n*After registering\, you will receive a confirmation email containing information about joining the meeting. \nThis webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC\, Champaign Center Partnership\, Champaign County Black Chamber of Commerce\, Champaign Public Library\, EDC of Decatur & Macon County\, Experience Champaign-Urbana\, and University of Illinois Research Park. \nNatalie Kenny Marquez is the owner of Grow Marketing + Communications\, LLC\, a Central Illinois based marketing firm providing business development\, marketing\, branding\, public relations\, and communication support for non-profits\, startups\, and small businesses.
URL:https://cusbdc.org/event/webinar-how-to-develop-a-marketing-strategy-for-ecommerce/
LOCATION:Webinar
CATEGORIES:Grow Marketing + Communications
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240111T100000
DTEND;TZID=America/Chicago:20240111T110000
DTSTAMP:20260702T231722
CREATED:20231206T182418Z
LAST-MODIFIED:20231208T165701Z
UID:10000013-1704967200-1704970800@cusbdc.org
SUMMARY:Webinar: Advertising with Google Ads
DESCRIPTION:Presented by Scott Clanin\, Owner & President – Clanin Marketing \nGoogle Ads is the leading online marketing service that allows companies to promote ads at the top of Google search results and throughout websites across the world. Through this webinar\, you will be trained by a Google Certified Professional who will cover all the necessary steps to create\, manage\, and measure successful campaigns on the Google Search and Google Display networks. \nThe webinar will be approximately 45 minutes of presentation time followed by Q&A. \nDate: Thursday\, January 11\, 2024\nTime: 10 – 11 AM \nRegister: https://us02web.zoom.us/webinar/register/WN_l2pDAUwKQ4mcoHocSpxwUQ \n*After registering\, you will receive a confirmation email containing information about joining the meeting. \nThis webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC\, Champaign Center Partnership\, Champaign Public Library\, Community Foundation of East Central Illinois\, EDC of Decatur & Macon County\, Experience Champaign-Urbana\, New American Welcome Center at University YMCA\, Parkland College Community Education\, and University of Illinois Research Park. \nScott Clanin is the owner and president of Clanin Marketing\, a full-service marketing and design agency based in Champaign\, Illinois\, and has broad experience working closely with small to medium-size businesses and non-profit organizations. Recognized by Google for helping businesses grow on the web\, Scott’s vision and leadership have helped numerous businesses successfully grow and achieve their goals with strategic marketing and branding strategies. Learn more at https://www.claninmarketing.com/.
URL:https://cusbdc.org/event/webinar-advertising-with-google-ads/
LOCATION:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240111T120000
DTEND;TZID=America/Chicago:20240111T150000
DTSTAMP:20260702T231722
CREATED:20231206T185448Z
LAST-MODIFIED:20240521T201645Z
UID:10000032-1704974400-1704985200@cusbdc.org
SUMMARY:Illinois Small Business Development Center at Champaign County EDC Office Hours at Champaign Public Library
DESCRIPTION:SBDC Director\, Madeleine Wolske\, will hold open office hours at Launch (at Champaign Public Library) on the 2nd Thursday of each month from 12 – 3 PM. \nJanuary – September 2024 dates: \n\nJanuary 11\nFebruary 8\nMarch 14\nApril 11\nMay 9\nJune 13\nJuly 11\nAugust 8*\nSeptember 12*\n\nSBDC services are offered at no cost & are completely confidential. For those interested in attending the Office Hours and have not worked with the SBDC before\, please register as a client prior to your meeting: https://ilsbdc.ecenterdirect.com/signup?centerid=118 \n*During the August 8 and September 12 sessions\, Madeleine will be joined by Sarah Michaels\, Director of Environmental Health at CUPHD\, to assist food/drink/retail establishment owners\, managers\, and workers with questions related to Environmental Health programs and services: https://www.c-uphd.org/environmental-health.html. \nLaunch at the Library business services include a walk-in coworking space\, seminars\, meeting rooms\, and resources to help start\, manage\, and grow your business. Visit champaign.org/launch for more information.
URL:https://cusbdc.org/event/illinois-small-business-development-center-at-champaign-county-edc-office-hours-at-champaign-public-library/2024-01-11/
LOCATION:Champaign Public Library\, 200 W. Green Street\, Champaign\, IL\, 61820\, United States
CATEGORIES:Office Hours at Champaign Public Library
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240112T100000
DTEND;TZID=America/Chicago:20240112T110000
DTSTAMP:20260702T231722
CREATED:20231206T185828Z
LAST-MODIFIED:20231208T165657Z
UID:10000039-1705053600-1705057200@cusbdc.org
SUMMARY:SBDC Webinar: Content Strategy 101 - A do-it-yourself guide to improving your web content
DESCRIPTION:Presented by Lindsey Markel\, Senior Content Strategist – Pixo \nYour website needs help. No shame! Most sites do. Pages multiply\, links break\, site visitors can’t find what they need\, and priorities are murky. A solid\, clear content strategy will guide your organization toward more user-friendly\, focused content. And the basics are easier than you may think. This session will walk you through activities you can do yourself to identify your site audiences\, take stock of your current content\, and write effectively for the web. You’ll leave empowered with the knowledge to begin your own content strategy and connect more effectively with your site visitors. \nThe webinar will be approximately 45 minutes of presentation time followed by Q&A. \nDate: Friday\, January 12\, 2024 \nTime: 10-11 AM \nRegister: https://us02web.zoom.us/webinar/register/WN_5Ph8SFqcTdakNBBNTcgdlA \n*After registering\, you will receive a confirmation email containing information about joining the meeting. \nPLEASE NOTE: this webinar will be recorded and may be shared publicly. By registering for this webinar\, you understand that your questions or comments shared during the webinar will be recorded and shared in a public domain. \nPixo is a woman-owned web and software company\, based in Urbana\, that’s been partnering with clients to untangle tough problems in content\, design\, and code for more than 20 years. Learn more: https://pixotech.com/
URL:https://cusbdc.org/event/sbdc-webinar-content-strategy-101-a-do-it-yourself-guide-to-improving-your-web-content/
LOCATION:Webinar
CATEGORIES:Pixo
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240118T130000
DTEND;TZID=America/Chicago:20240118T150000
DTSTAMP:20260702T231722
CREATED:20231206T175834Z
LAST-MODIFIED:20240906T203338Z
UID:10000010-1705582800-1705590000@cusbdc.org
SUMMARY:SBDC Webinar: Writing a Business Plan
DESCRIPTION:Presented by Madeleine Wolske\, Director – Illinois Small Business Development Center at Champaign County EDC \nWhy do you need a business plan? It’s your playbook! \nIn this webinar\, we will discuss the fundamentals of business planning. Developing your business plan should be a process\, not just a task\, evolving with your business. \nTopics covered will include: \n\nClarify Your Business Plan’s Purpose and Objectives\nUnderstand Your Business Plan Needs\nBreak Down the Components of a Business Plan\nSelect the Right Tools for Business Plan Development\n\nThe webinar will be approximately 45 minutes of presentation time followed by Q&A. Participants will be able to ask questions in the chat box\, which will be addressed at the end of the presentation\, moderated by a member of our team. \nDates / Times: \n\nThursday\, January 18\, 2024 – 1-3 PM: https://us02web.zoom.us/webinar/register/WN_gfXd1hDvS6qHDduANr-mCw\nTuesday\, February 20\, 2024 – 9-11 AM: https://us02web.zoom.us/webinar/register/WN_KDTZaF0ITFWJXnneMmoWGw\nWednesday\, March 13\, 2024 – 1-2 PM: https://us02web.zoom.us/webinar/register/WN_2VPUMIbIRhWS00hth8_V9g\nThursday\, April 4\, 2024 – 2-3 PM: https://us02web.zoom.us/webinar/register/WN_Nkdd0331T1qr6bu84Ls9FA\nTuesday\, May 21\, 2024 – 10 – 11 AM: https://us02web.zoom.us/webinar/register/WN_SAQQ6PB3Q3WWP5XNQb8kGg\nTuesday\, June 18\, 2024 – 10 – 11 AM: https://us02web.zoom.us/webinar/register/WN_s4S8dx7xSPWqdoQqKqVkbg\nTuesday\, July 23\, 2024 – 2-3 PM: https://us02web.zoom.us/webinar/register/WN_Ko4NbTWqQICSHzsQHnsrrA\nThursday\, August 22\, 2024 – 10-11 AM: https://us02web.zoom.us/webinar/register/WN_kY-1dH-KQMGd4oJ7MKc55w\nWednesday\, September 11\, 2024 – 10-11 AM: https://us02web.zoom.us/webinar/register/WN_q-cghMhlSga0n54hZ8bNVw\n\n*After registering\, you will receive a confirmation email containing information about joining the meeting.
URL:https://cusbdc.org/event/sbdc-webinar-writing-a-business-plan-2-2/2024-01-18/
LOCATION:Webinar
CATEGORIES:SBDC,Writing a Business Plan
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240122T130000
DTEND;TZID=America/Chicago:20240122T140000
DTSTAMP:20260702T231722
CREATED:20231206T191729Z
LAST-MODIFIED:20231208T165647Z
UID:10000041-1705928400-1705932000@cusbdc.org
SUMMARY:Webinar: Auditing Your Digital Existence
DESCRIPTION:Presented by Natalie Kenny Marquez\, Owner – Grow Marketing + Communications \nIn this course\, attendees will learn about some of today’s most valuable marketing channels that should be considered when developing an eCommerce marketing strategy. Participants will audit their digital existence\, learn more about their target audience\, and develop and implement strategies for successful traffic and sales to their e-commerce store. This session will cover: \n\nReview where your business information lives online\nTypes of customers that engage with your business\nTypes of customers that you WANT to engage with your business\nWhat people saying about your business and your brand\n\nDate: Monday\, January 22\, 2024\nTime: 1-2 PM \nRegister: https://us02web.zoom.us/webinar/register/WN_4Hy_J0FVRhG4nFrevqBAPA \n*After registering\, you will receive a confirmation email containing information about joining the meeting. \nThis webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC\, Champaign Center Partnership\, Champaign County Black Chamber of Commerce\, Champaign Public Library\, EDC of Decatur & Macon County\, Experience Champaign-Urbana\, and University of Illinois Research Park. \nNatalie Kenny Marquez is the owner of Grow Marketing + Communications\, LLC\, a Central Illinois based marketing firm providing business development\, marketing\, branding\, public relations\, and communication support for non-profits\, startups\, and small businesses.
URL:https://cusbdc.org/event/webinar-auditing-your-digital-existence/
LOCATION:Webinar
CATEGORIES:Grow Marketing + Communications
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20240125T130000
DTEND;TZID=America/Chicago:20240125T140000
DTSTAMP:20260702T231722
CREATED:20231206T183833Z
LAST-MODIFIED:20231208T165644Z
UID:10000014-1706187600-1706191200@cusbdc.org
SUMMARY:Webinar: Unlocking Facebook & Instagram Ads
DESCRIPTION:Presented by Scott Clanin\, Owner & President – Clanin Marketing \nThis webinar is your guide to understanding the diverse range of ad types available on Facebook and Instagram. You’ll explore the inner workings of creating compelling campaigns\, targeting the right audience\, and maximizing your ROI. Whether you’re a beginner or seeking to refine your strategies\, this workshop equips you with the tools to harness the advertising potential of these incredible platforms. \nThe webinar will be approximately 45 minutes of presentation time followed by Q&A. \nDate: Thursday\, January 25\, 2024\nTime: 1 – 2 PM \nRegister: https://us02web.zoom.us/webinar/register/WN_3lVoAMo_Sx6G04P7dEZcyQ \n*After registering\, you will receive a confirmation email containing information about joining the meeting. \nThis webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC\, Champaign Center Partnership\, Champaign Public Library\, Community Foundation of East Central Illinois\, EDC of Decatur & Macon County\, Experience Champaign-Urbana\, New American Welcome Center at University YMCA\, Parkland College Community Education\, and University of Illinois Research Park. \nScott Clanin is the owner and president of Clanin Marketing\, a full-service marketing and design agency based in Champaign\, Illinois\, and has broad experience working closely with small to medium-size businesses and non-profit organizations. Recognized by Google for helping businesses grow on the web\, Scott’s vision and leadership have helped numerous businesses successfully grow and achieve their goals with strategic marketing and branding strategies. Learn more at https://www.claninmarketing.com/.
URL:https://cusbdc.org/event/webinar-unlocking-facebook-instagram-ads/
LOCATION:Webinar
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