Illinois Small Business Development Center at Champaign County EDC

SBDC Webinar: Content Strategy 101 - A do-it-yourself guide to improving your web content
2024-01-12 10:00 - 11:00 (America/Chicago) | Webinar
Presented by Lindsey Markel, Senior Content Strategist – Pixo
Your website needs help. No shame! Most sites do. Pages multiply, links break, site visitors can’t find what they need, and priorities are murky. A solid, clear content strategy will guide your organization toward more user-friendly, focused content. And the basics are easier than you may think. This session will walk you through activities you can do yourself to identify your site audiences, take stock of your current content, and write effectively for the web. You’ll leave empowered with the knowledge to begin your own content strategy and connect more effectively with your site visitors.
The webinar will be approximately 45 minutes of presentation time followed by Q&A.
Date: Friday, January 12, 2024
Time: 10-11 AM
Register: https://us02web.zoom.us/webinar/register/WN_5Ph8SFqcTdakNBBNTcgdlA
*After registering, you will receive a confirmation email containing information about joining the meeting.
PLEASE NOTE: this webinar will be recorded and may be shared publicly. By registering for this webinar, you understand that your questions or comments shared during the webinar will be recorded and shared in a public domain.
Pixo is a woman-owned web and software company, based in Urbana, that’s been partnering with clients to untangle tough problems in content, design, and code for more than 20 years. Learn more: https://pixotech.com/

Illinois Small Business Development Center at Champaign County EDC Office Hours at Champaign Public Library
2024-01-11 12:00 - 15:00 | Champaign Public Library, 200 W. Green Street, Champaign, IL, 61820, United States
SBDC Director, Madeleine Wolske, will hold open office hours at Launch (at Champaign Public Library) on the 2nd Thursday of each month from 12 – 3 PM.
January – September 2024 dates:

January 11
February 8
March 14
April 11
May 9
June 13
July 11
August 8*
September 12*

SBDC services are offered at no cost & are completely confidential. For those interested in attending the Office Hours and have not worked with the SBDC before, please register as a client prior to your meeting: https://ilsbdc.ecenterdirect.com/signup?centerid=118
*During the August 8 and September 12 sessions, Madeleine will be joined by Sarah Michaels, Director of Environmental Health at CUPHD, to assist food/drink/retail establishment owners, managers, and workers with questions related to Environmental Health programs and services: https://www.c-uphd.org/environmental-health.html.
Launch at the Library business services include a walk-in coworking space, seminars, meeting rooms, and resources to help start, manage, and grow your business. Visit champaign.org/launch for more information.

Webinar: Advertising with Google Ads
2024-01-11 10:00 - 11:00 | Webinar
Presented by Scott Clanin, Owner & President – Clanin Marketing
Google Ads is the leading online marketing service that allows companies to promote ads at the top of Google search results and throughout websites across the world. Through this webinar, you will be trained by a Google Certified Professional who will cover all the necessary steps to create, manage, and measure successful campaigns on the Google Search and Google Display networks.
The webinar will be approximately 45 minutes of presentation time followed by Q&A.
Date: Thursday, January 11, 2024
Time: 10 – 11 AM
Register: https://us02web.zoom.us/webinar/register/WN_l2pDAUwKQ4mcoHocSpxwUQ
*After registering, you will receive a confirmation email containing information about joining the meeting.
This webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC, Champaign Center Partnership, Champaign Public Library, Community Foundation of East Central Illinois, EDC of Decatur & Macon County, Experience Champaign-Urbana, New American Welcome Center at University YMCA, Parkland College Community Education, and University of Illinois Research Park.
Scott Clanin is the owner and president of Clanin Marketing, a full-service marketing and design agency based in Champaign, Illinois, and has broad experience working closely with small to medium-size businesses and non-profit organizations. Recognized by Google for helping businesses grow on the web, Scott’s vision and leadership have helped numerous businesses successfully grow and achieve their goals with strategic marketing and branding strategies. Learn more at https://www.claninmarketing.com/.

Webinar: How to Develop a Marketing Strategy for eCommerce
2024-01-08 13:00 - 14:00 | Webinar
Presented by Natalie Kenny Marquez, Owner – Grow Marketing + Communications
Attendees will be challenged to evaluate their current eCommerce marketing strategy (or lack thereof), create audience personas, set measurable marketing goals, and then implement these components by developing a marketing plan using a helpful template to guide them along the way. It will also cover the following topics:

Evaluating your current strategy
Creating personas for your eCommerce marketing efforts
Setting measurable goals
Developing a marketing plan for an ecommerce business

Date: Monday, January 8, 2024
Time: 1-2 PM
Register: https://us02web.zoom.us/webinar/register/WN_rBofbeAsSuS-ChAdATyf_w
*After registering, you will receive a confirmation email containing information about joining the meeting.
This webinar is sponsored by the Illinois Small Business Development Center at Champaign County EDC and presented in collaboration with Champaign County EDC, Champaign Center Partnership, Champaign County Black Chamber of Commerce, Champaign Public Library, EDC of Decatur & Macon County, Experience Champaign-Urbana, and University of Illinois Research Park.
Natalie Kenny Marquez is the owner of Grow Marketing + Communications, LLC, a Central Illinois based marketing firm providing business development, marketing, branding, public relations, and communication support for non-profits, startups, and small businesses.

Test Ticket Event
2023-12-25 08:00 - 17:00 | Champaign Public Library, 200 W. Green Street, Champaign, IL, 61820, United States
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Test Event
2023-12-25 08:00 - 17:00 | Illinois Small Business Development Center, 1817 S. Neil Street, Suite 100, Champaign, IL, 61820, United States
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SBDC Webinar: Writing a Business Plan
2023-12-19 13:00 - 14:00, 2023-11-29 10:00 - 11:00 | Webinar
Presenter: Madeleine Wolske – Director, Illinois Small Business Development Center at Champaign County EDC
Why do you need a business plan? It’s your playbook! In this webinar, we will discuss the key points of business planning. Developing your business plan should be a process, not a task. It should be a dynamic document that evolves with your business. A feasible business plan with strong financial projections will be required by any external source of funding such as lenders.
We will present the elements of a Traditional Business Plan and introduce you to the concept of Lean Business Planning, a one-page business plan focused on defining your business’ strategy, tactics, milestones, metrics, and assumptions.
The webinar will be approximately 45 minutes of presentation time followed by Q&A. Participants will be able to ask questions in the chat box, which will be addressed at the end of the presentation, moderated by a member of our team.
Topics covered:

Importance of Business Planning
Traditional vs Lean Business Planning
Traditional Business Plan: Elements and Use
Introduction to Lean Business Planning
Creating a Lean Business Plan Step by Step
Business Plan Financials Simplified

Dates / Times:

Wednesday, November 29, 2023: 10-11 AM –https://us02web.zoom.us/webinar/register/WN_-75MjGEzSviKbuYbVUQZFQ
Tuesday, December 19, 2023: 1-2 PM –https://us02web.zoom.us/webinar/register/WN_VPtxQrUkSS24KXWjn8O27A

*After registering, you will receive a confirmation email containing information about joining the meeting.
PLEASE NOTE: this webinar will be recorded and may be shared publicly. By registering for this webinar, you understand that your questions or comments shared during the webinar will be recorded and shared in a public domain.

Meet & Greet
2023-11-14 08:00 - 10:30 | Venue Name, Address Line, Champaign, Illinois, 61820
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2023-10-27 | IL
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Test Event Name Here
2023-10-25 10:00 - 17:00 | Illinois Small Business Development Center, 1817 S. Neil Street, Suite 100, Champaign, IL, 61820, United States
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Neque gravida in fermentum et sollicitudin. Elit pellentesque habitant morbi tristique senectus et netus et malesuada. Aliquam ultrices sagittis orci a scelerisque purus semper. Ipsum consequat nisl vel pretium lectus. Semper risus in hendrerit gravida rutrum quisque non tellus orci. Congue nisi vitae suscipit tellus mauris a diam. Egestas maecenas pharetra convallis posuere morbi leo urna. Risus viverra adipiscing at in. Elementum tempus egestas sed sed risus pretium. Malesuada pellentesque elit eget gravida cum sociis. Nibh cras pulvinar mattis nunc sed blandit libero. Vitae proin sagittis nisl rhoncus mattis rhoncus urna. Orci ac auctor augue mauris augue. In ante metus dictum at. Sapien pellentesque habitant morbi tristique senectus et netus. Nunc sed velit dignissim sodales. Sed vulputate odio ut enim blandit volutpat maecenas volutpat blandit. Nibh venenatis cras sed felis eget velit aliquet.
Vel elit scelerisque mauris pellentesque. Semper feugiat nibh sed pulvinar proin gravida hendrerit lectus. Ullamcorper malesuada proin libero nunc consequat interdum varius. Nunc sed blandit libero volutpat sed cras ornare arcu. Cras semper auctor neque vitae tempus. Eget gravida cum sociis natoque penatibus et magnis dis parturient. Mauris ultrices eros in cursus. Malesuada fames ac turpis egestas sed tempus urna et pharetra. Lacus suspendisse faucibus interdum posuere lorem ipsum. Posuere sollicitudin aliquam ultrices sagittis orci a.

Title for Event
2023-10-25 08:00 - 17:00 | Venue Name, Address Line, Champaign, Illinois, 61820
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Adipiscing Commodo at Imperdiet
2023-10-24 11:00 - 15:30 | Illinois Small Business Development Center, 1817 S. Neil Street, Suite 100, Champaign, IL, 61820, United States
